STEP INTO THE OBSCURE.
STEP INTO THE OBSCURE.
Welcome to Obscura, your hub for true fashion news and aberrant views, a step away from the industry norm.





Emerging Brand “Songs of Siren” Commands and Captivates in First Year Success

Puncturing the Veil: An Interview with Ibis Hospital
“I'm looking for a fragile balance between beauty and horror.”

What is Androgynous Fashion: An Interview with Maxine Britt
Androgynous fashion has a diversity problem.

OPINION: Influencers Don’t Need Fashion Brands
OPINION: Content Creators have lost the plot starting their own fast fashion companies.

When Red Carpets Become Runways for Control
Cannes’ new dress code isn’t about fashion — it’s about control, spectacle, and who’s allowed to take up space.

A Famine of Beauty? Not This Year
The 2025 Met Gala Delivered a Feast of Black Elegance and Expression

Louis Vuitton Understands Black Dandyism
OPINION: This year’s Met Gala theme, Superfine: Tailoring Black Style, called, and Louis Vuitton answered.

Cassidy Donaho on Finding Personal Style and Flipping Fashion Norms
Describing her personal style as, “Punkish, unicorn, clown” Cassidy is a student, vintage collector, and “Wizzard Godmother.”

Sydney Wekstein Exposes Her Heart For World of my Own
Sydney Wekstein, the designer and creative director of World Of My Own (WOMO) arrived on the morning of her SS25 fashion show having just freshly bleached her eyebrows on the Uber ride over. She wore a sheer lace bodysuit and jeans so baggy they hardly stayed up, with StarFace stickers on her face and iridescent under-eye masks.

Emerging Brand “Songs of Siren” Commands and Captivates in First Year Success
From splashes in the pool to sparking mischief and confidence, Songs of Siren is a powerfully intentional wave crashing against the saturated fashion market, all in its first six months.

Does Fashion Take Itself Too Seriously?
This question has been plaguing the Obscura team since seeing a clip of the mega-supermodel saying in true, Alex Consani-gagged fashion, “At the end of the day, we’re not saving lives here.” And she’s right. Mostly.
In Difficult times, Fashion is Always Outrageous
Italian fashion designer Elsa Schiaparelli once said, “In difficult times, fashion is always outrageous.” Current fashion is outrageous, but are these difficult times producing even more outrageous fashion?

Berlin Fashion Week 2025: Between Rebellion, Responsibility and Avant-Garde
Berlin has evolved from an unpolished alternative to the major fashion capitals into a serious stage for creativity and sustainability. Berlin Fashion Week 2025 proves it.

The Ins and Outs from Cucculelli Shaheen’s NYFW AW25
The brand stayed true to their design language with ornate detailing and high-quality fabric and continued to breathe new, rebellious, life into their garments. We left inspired from the show, but nothing is perfect.

Chaos & Beauty: NYFW With Runway 7
The talent on the runway was palpable – but the overall execution of the event pulled attendee’s attention from the art in front of them to the chaos surrounding them.

Daydreams of DIAGHILEV: The Allure Behind Bella Pietro’s NYFW FW25 Runway
Spiderwebs, fairy wings, feathers and crucifixion were just a few of the sights to be seen at Bella Pietro’s latest NYFW FW25 runway show.

The Ethics of Partnering with Fast Fashion Brands
Celebrity-brand collaborations are the hot new tactic in marketing, specifically in fashion. But more often than not, the fashion brand is a fast-fashion brand, and these collaborations are not so cut and dry.

All Dolled Up: Melding and Modeling For The Public Eye
Actress and model Brielle Costello experiences the tug and release of the strings behind the fashion and entertainment industries– the kind of work that seems to erupt both love and hate, sacrifice and dedication, passion and burnout.

Enter The Portal of Alexis Bittar: Dystopia Meets Elegant Maximalism
The slight smoky aura fluttered under the warm spotlights, setting the tone for “A Portal”– Alexis Bittar’s first ever New York Fashion Week Fall/Winter 2025 Presentation.

Has Personal Style Become a Product?
Dressing to one’s personal style has become like currency in the fashion world. Following trends is so last season and personal tastes reign supreme.
But has personal style become commodified?

Evolving Traditional Craftsmanship in a Consumerist Culture: Suzusan Kicks off US Presentations in New York City
On November 6, 2024, international artisanal brand Suzusan teamed up with the World Shibori Network Foundation to kick off the first leg of their trunk show in none other than America’s fashion capital, New York City.

NOT YOUR REGULAR FASHION PUBLICATION.
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