STEP INTO THE OBSCURE.

STEP INTO THE OBSCURE.

Welcome to Obscura, your hub for true fashion news and aberrant views, a step away from the industry norm.


Emerging Brand “Songs of Siren” Commands and Captivates in First Year Success

Sydney Wekstein Exposes Her Heart For World of my Own
Hayley Bruner Hayley Bruner

Sydney Wekstein Exposes Her Heart For World of my Own

Sydney Wekstein, the designer and creative director of World Of My Own (WOMO)  arrived on the morning of her SS25 fashion show having just freshly bleached her eyebrows on the Uber ride over. She wore a sheer lace bodysuit and jeans so baggy they hardly stayed up, with StarFace stickers on her face and iridescent under-eye masks. 

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Does Fashion Take Itself Too Seriously?
Alexia Hill Alexia Hill

Does Fashion Take Itself Too Seriously?

This question has been plaguing the Obscura team since seeing a clip of the mega-supermodel saying in true, Alex Consani-gagged fashion, “At the end of the day, we’re not saving lives here.” And she’s right. Mostly

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In Difficult times, Fashion is Always Outrageous
Audrey Treon Audrey Treon

In Difficult times, Fashion is Always Outrageous

Italian fashion designer Elsa Schiaparelli once said, “In difficult times, fashion is always outrageous.” Current fashion is outrageous, but are these difficult times producing even more outrageous fashion?

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Chaos & Beauty: NYFW  With Runway 7
Vivian Alvarez Vivian Alvarez

Chaos & Beauty: NYFW With Runway 7

The talent on the runway was palpable – but the overall execution of the event pulled attendee’s attention from the art in front of them to the chaos surrounding them.

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The Ethics of Partnering with Fast Fashion Brands
Audrey Treon Audrey Treon

The Ethics of Partnering with Fast Fashion Brands

Celebrity-brand collaborations are the hot new tactic in marketing, specifically in fashion. But more often than not, the fashion brand is a fast-fashion brand, and these collaborations are not so cut and dry. 


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All Dolled Up: Melding and Modeling For The Public Eye
Alexia Hill Alexia Hill

All Dolled Up: Melding and Modeling For The Public Eye

Actress and model Brielle Costello experiences the tug and release of the strings behind the fashion and entertainment industries– the kind of work that seems to erupt both love and hate, sacrifice and dedication, passion and burnout. 

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Has Personal Style Become a Product?
Audrey Treon Audrey Treon

Has Personal Style Become a Product?

Dressing to one’s personal style has become like currency in the fashion world. Following trends is so last season and personal tastes reign supreme.

But has personal style become commodified?

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